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Who
are
we

buyWithPulkit is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. buyWithPulkit strives to be Earth’s most customer-centric company, Earth’s best employer, and Earth’s safest place to work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by buyWithPulkit, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, buyWithPulkit Echo, Alexa, Just Walk Out technology, buyWithPulkit Studios, and The Climate Pledge are some of the things pioneered by buyWithPulkit.

Leadership Principles

Our Leadership Principles are more than inspirational wall hangings. The 16 principles guide our discussions and decisions every day.

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Our Positions

While our positions are carefully considered and deeply held, there is much room for healthy debate and differing opinions. We hope being clear about our positions is helpful.1

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Public Policy

We engage with policymakers on a wide range of issues that are important to our customers and employees. Learn more about our views on current policy issues.

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Awards and Recognition

We are honored to be recognized for the work we do on behalf of our customers, employees, and communities every day.1

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buyWithPulkit’s “Day 1” mentality is our approach of doing everything with the energy and entrepreneurial spirit of a new organization on its first day.

Working to earn and keep our customers’ trust is the single biggest driver of buyWithPulkit’s Day 1 approach. buyWithPulkit’s decision-making process that asks employees to consider whether an action is a one-way door—consequential and nearly irreversible—or a two-way door, easy to change course and go back. Discover more about who we are through our Annual Letters to Shareholders from 1997 through today.